beautypress Influencer Event Cologne on 08.06.2024
On June 8, the beautypress influencer event took place in Cologne and the city presented itself from its best side in fantastic weather. The Rheinterrassen, directly on the Rhine promenade, offered an impressive location for all participants in bright sunshine - a total of 9 brands and 56 influencers.
The exhibitors presented their latest cosmetics, skincare, oral hygiene and dental care, nail design, fashion and new fragrances. The influencers had the opportunity to test the products directly and ask questions. They were already busy posting on the social media channels on site.
One highlight was the sock catwalk and the Miss Dailysocks competition. The lucky winners of the sun wheel of fortune were able to look forward to Académie sun care products. At Curaprox, visitors designed their own toothbrushes in the design contest. At the skin analysis at the Louis Widmer stand, visitors could design their own individual skincare concept. Those who guessed their skin type correctly received an additional surprise.
In addition to the prizes from the participating brands, the raffle at the entrance also offered products from asambeauty, Balea, CLEO GOES GOLD, FILORGA, HARRY POTTER fragrances, Laura Biagiotti and trend IT UP with a total value of over €2,500.